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Bookkeeping for the relentless—where your numbers train as hard as you do

Michael Wilkesen
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Owner - Fit Profit Partners
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Join date: Sep 4, 2025
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Michael Wilkesen, Financial Fitness Coach and founder of Fit Profit Partners, delivers specialized bookkeeping expertise exclusively to fitness and wellness professionals.
Posts (4)
Oct 16, 2025 ∙ 2 min
How Equipment Purchases Boost Your Bottom Line
Each time you invest in new dumbbells, treadmills, or any studio upgrade, you’re adding valuable assets that can be tracked and deducted over time. Equipment purchases for fitness businesses typically fall under dedicated bookkeeping codes in your chart of accounts (e.g., “Equipment Purchases” or “Asset Depreciation”), ensuring your spend delivers ongoing financial benefits—even years after the initial buy. Deductible gear includes weights, cardio machines, mats, recovery tech, and even...
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Sep 4, 2025 ∙ 5 min
Streamline Your Personal Training Business Finances
Running a personal training business can be incredibly rewarding. You get to help people achieve their fitness goals while doing...
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Sep 4, 2025 ∙ 6 min
Boost Your Wellness Business with Effective Bookkeeping
Running a wellness business can be incredibly rewarding. You get to help people improve their lives, whether through fitness, nutrition,...
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